When I was breastfeeding my newborn and underweight baby, I struggled with low milk supply. A midwife suggested using a warm compress before expressing, and it made a real difference. I could feel a faster let down and see more milk being expressed.

But it also meant being tied to the house, juggling hot flannels and microwaves just to feed my baby.

That is when the idea for a heated bra came along, something that could bring warmth and comfort while giving mothers their freedom back.

What I did not expect was how much I would keep reaching for it beyond breastfeeding. In the days before my period, when breast tenderness would become intense, warmth again brought noticeable relief. It was the same simple mechanism, just applied to a different stage of life.

That experience pushed me to look deeper. I spoke with researchers and experts in women's health and learned that warmth is widely used to support pain relief and circulation, particularly in relation to hormonal changes. It was a simple physiological response that had never been properly designed into everyday wearable form.

The question became impossible to ignore. If warmth is already recommended and already used, why had no one created something that fits into women's real lives. Something soft, wearable and discreet enough to move through a full day without interruption.

Meyva grew from that question.

What started as a solution for new mums has become something broader, a way to support women through discomfort at every stage of life.

Our mission is simple: to make women more comfortable and to push for better innovation in women’s health and everyday wellbeing.